Client
Amsterdam University Press
Services
Social Media Marketing, Print Design, Metadata, Content Creation, Website Design
Year
2022
Amsterdam University Press is a publishing company that is rapidly growing through their partnerships with De Gruyter, Baker & Taylor, Arc Humanities Press and Leiden University Press, among others. Having a truly international approach to the publishing scene, AUP is renowned for their strong publishing program in Film, Media and Communication.
In 2022, Clavis Aurea has acted as an interim marketing manager workforce, posting about the most recent publications on social media, offering conference support, designing marketing material, providing support to AUP’s author base and keeping the corporate website up-to-date.
One key to being a successful academic author is having the right marketing material at your fingertips. With AUP we have been creating the author toolkits that we provided them with around the time of the launch of their publications. These toolkits include flyers, social media collateral, book previews and ToCs, custom email signatures and further promotional material.
Below are two flyers we created for book launches and events.